Editorial Layouts
The following are examples of layouts I created for various publications. Some issues include produced photography, in which I art directed, while others include purchased or repurposed content.
COUNTRY FRENCH
This magazine was a mix of new and existing content.
Easy Elegance: Redesigned issue. ︎︎︎
FLEA MARKET DECORATING (BETTER HOMES & GARDENS)
This magazine was a mix of new and existing content.
Road Trip to Round Top: Pickup content reimagined and redesigned. ︎︎︎
TEQUILA & MEZCAL (LIQUOR.COM)
This magazine is the third print publication in which we partnered with Liquor.com to repurpose their digital content to sell in print on newsstands. I created the template to be cohesive with design and typographic elements featured on their website. For each of the three magazines, I kept the basic design elements the same, but changed the color palette to fit the theme and overall feel of each issue topic (Whiskey, Cocktails & Mocktails, Tequila & Mezcal).
It’s Time For A Margarita: These selected spreads are part of a longer story, but is a good visual representation of the overall look of the issue. Each chapter/story has a mix of recipes, recipe history, tips, and bottle recommendations.︎︎︎
MEDITERRANEAN DIET (BETTER HOMES & GARDENS)
This bookazine was comprised of a mix of new and existing photography. The title editor and design director worked together to determine which recipes would be shot new. When I came on board, the photography process was just getting underway, so I attended the photo shoots to get a better idea of how the overall food and recipe process worked.
All Aboard: While on set, I worked with the title editor to reimagine how this story would be structured. The original idea planned by the design director was to have a bowl on each page, each food element being added one at a time; for example, the first page would show three bowls each with their own grain, then the second page would show those same bowls with different proteins in each, and so on. I felt that it would be too much visual repetition, so I proposed the design shown below. We worked with the food stylist and photographer in the moment to create these scenarios. ︎︎︎
QUILTS & MORE (BETTER HOMES & GARDENS)
When quilts arrived in the office, I would create a photo plan which included the scenario of the set along with propping notes. Once photographs, instructions, and illustrations were finalized, I compiled everything into a layout. Our practice is to include a styled photo of the project, a flat shot, and all of the necessary instructions and illustrations. It’s important for illustrations to flow into the text where they were referenced, which often dictated the overall flow of the story.
Perfect Match: This is an example of a story that features two projects in one; a twin-size bed quilt and coordinating doll quilt. I wanted to create a scenario where the projects could be featured in one image so readers could understand the difference in scale and how they related to one another. The flat shots appear proportionately correct, which adds to the size clarification. ︎︎︎
HOLIDAY CRAFTS (BETTER HOMES & GARDENS)
Each issue of Holiday Crafts features 70+ projects which are divided into chapters by theme. The majority of the chapters are composed of projects from different designers, so it’s important to come up with photo plans that create a cohesive look to hold the stories together. Typical layouts feature styled photos at the beginning of each chapter followed by instructions for each project.
Scene Stealers: On occasion, there’s be a story or series of projects produced by one maker. This story featured a set of purchased cardboard houses that the maker then decorated by theme. I wanted to showcase the images as large as possible so readers could see all of the details. It was a nice way to visually break up the typical layout structure. By photographing each set in a similar fashion and using cohesive design elements, the story held together rather than looking like three separate projects or stories. ︎︎︎
